B2B Agencies · Fintech · Crypto

You close well.
You just don't
get enough leads.

I build AI sales and marketing engines for B2B founders, then run them with you week to week. Generating leads, growing the pipeline and revenue without adding new headcount.

10+ years

selling B2B across tech, crypto and professional services

6 & 7 figures

in deals closed personally

68,000+

followers and a LinkedIn Top Voice badge, built on the same system

INSEAD & Cambridge

an MBA with distinction, and an MPhil from Cambridge

The problem

Most B2B founders have a business that works and no system for growing it.

You built it yourself. Every client came from your network, a referral, or a room you happened to be in.

That worked. It is also the ceiling.

Growth is now the thing you do at 11pm, badly, or not at all. Delivery eats the week, and the pipeline goes quiet the moment you get busy.

So the obvious move is to hire. A salesperson is 6 figures a year plus ramp plus risk, and what you are buying is the same manual process you already have, with someone else doing it.

That is the gap I fix.

What I build

One engine. Five parts.

Open any part to see what it involves.

01GTM and ICP

We work out exactly who buys, why they buy, and what makes them ignore you. Then we cut the list of people you have been spending time on for no return.

02Positioning

Your LinkedIn profile and your LinkedIn content, rebuilt around the language your buyer already uses, so the right one recognises himself in it within a few seconds.

03Inbound

LinkedIn content in your voice, built from your actual stories and opinions rather than a generic template. It runs on a schedule, and it pulls buyers toward you instead of you chasing them.

04Outbound

A researched, targeted list, and hyper-customised messages that read like you sat down and wrote each one yourself. Every one enriched, sequenced and followed up properly, which is exactly the part that falls apart when it is done by hand.

05Sales ops

One connected system instead of a pile of tools. A CRM as the single source of truth, leads enriched and routed as they arrive, follow-ups that fire on time, and reporting that tells you what is actually working.

Built custom for your business, then run with you. Not a course, not a template, not a tool you get handed and figure out alone.

100+

leads

6-figure

pipeline

< 3 months

to get there

The result

What it looks like when it runs.

One B2B client saw 100+ leads and a 6-figure pipeline in under 3 months. It came from three places: inbound from content, cold outbound to a targeted list, and the people who engaged first and had never been followed up.

Where the AI stops

AI does the heavy lifting.I do the judgment.

Every founder is being told to use AI. Most cannot tell what is real.

Here is the honest version. AI does the heavy lifting that used to need a team, 5 to 10 times faster and for a fraction of the cost. Research, drafting, enrichment, sequencing, reporting.

What it does not have is taste, or human judgment. It does not know which rule should bend this week, or when a message that follows every instruction is still the wrong message to send today. It writes lines that pass every check and are still garbage.

That last part is mine. It is why the output does not read as generated, and it is why pure AI content does not work.

Who this is for

Three things have to be true.

The business already works.

Real customers, real revenue, running for a couple of years. If you are still validating the idea, I am the wrong spend.

You can carry a monthly retainer.

Without it becoming a board discussion.

You will show up.

Regular inputs from you and quick sync calls. I cannot build your voice or run your pipeline without them.

If what you want is more LinkedIn followers, reach, or someone to post on your behalf and call it branding, we are not a fit.

About

I am Aram.

I have 10+ years in sales and marketing, largely B2B, across tech, crypto and professional services, and I have closed multiple 6 and 7-figure deals myself.

Now I build the systems that do that work. AI engines that find the right buyers, research them, write in your voice, run the outreach and never drop a follow-up. Built custom, then run week to week with multiple clients, so the hours come back to you and the pipeline keeps moving while you are busy delivering.

I also write about B2B growth, AI and crypto on LinkedIn, where 68,000+ people follow along.

Aram Mughalyan

FAQ

Worth knowing before you write.

How long before anything is actually running?

Usually one to two weeks, depending on scope. Positioning first, then content, then outbound. You see output while it is being built, not at the end.

What do you need from me?

A few hours up front for the interview and the positioning work, then a short call each week. I cannot build your voice without you in the room.

Do I need to understand AI?

No. That part is mine. You need to know your business and your buyer.

Who do you work with?

Founders and senior leaders at B2B firms. Mostly agencies and consultancies, fintech and crypto, though the industry matters far less than whether the business already works, can carry a retainer, and has a founder who will stay involved.

Contact

Talk to me.

Tell me what your pipeline looks like right now, and I will tell you honestly whether I can help.